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The Hidden Currency of a Setlist and Why It Matters

  • Writer: sam79583
    sam79583
  • 6 days ago
  • 3 min read


For many fans, the setlist is the ultimate concert treasure. It’s more than a scribbled piece of paper showing the order of songs played that night—it’s the definitive record of the concert experience. Historically, getting a setlist meant being in the right place at the right time, talking to a band member or the sound guy to snag one before it got tossed away. And for die-hard fans, that physical piece of paper holds immense value.

But what if the real power of the setlist lies not just in its nostalgia or rarity, but in its ability to reach new fans and grow a band’s following?

The Setlist as a Fan Magnet

There are services to crowd-source setlists based on what fans remember after a show (setlist.fm, concertarchives.org, we 💜 you both!). While it’s great to collect that information after the fact, there are benefits to providing it directly and actionable to the fans that want it.


If you consider a sold out show at the Fine Line Music Cafe in Minneapolis with two openers and headliner, you might expect the crowd to breakdown like this:



  • The headliner draws ~75% of the crowd (520 people)

  • The second opener draws ~15% of the crowd (~100 people)

  • The first opener draws about 10% of the crowd (~70 people)


If the number of steps to fandom were reduced, and bands leveraged music fan's desire for discovery, every band on the lineup could leverage the energy of a show to gain more fans. Openers have the ability to introduce themselves to ~80% of the crowd, while the headliner may have more specific goals like activating the entire crowd on their newest album.


It would be dangerous to assume that everyone concertgoer had complete awareness of all the bands all of their music. Concerts aren't just for hearing your artist's top hits. They're about exploring deep cuts, and discovering other artist in-genre. We want to encourage this by removing friction and capitalizing on the excitement your band is creating.

The ConcertHub Revolution

Enter ConcertHub. We’re flipping the setlist paradigm on its head. Rather than the setlist being a mystery solved only by those in the know, we’re empowering musicians to use it as a tool for connection and band growth.

With ConcertHub, bands can provide the definitive setlist to all fans, instantly. More importantly, they can connect that setlist to the live emotions of the concert experience. Did a song have you dancing? Were you introduced to a new track at the show? ConcertHub makes it simple for fans to add the songs they heard live directly to their streaming libraries. It’s no longer about just knowing what was played, it’s about converting that moment of connection into a deeper, lasting relationship with the music and the artist.

Why It Matters

The hidden currency of the setlist gives new and existing fans the ability to relive the experience and deepen their connection with the band. It’s not just memorabilia —it’s an engagement tool that can turn a casual listener into a lifelong fan. By leveraging that IRL energy bands create, ConcertHub converts the moment into actionable engagement.


This isn’t just about nostalgia; it’s about access and inclusivity. Every fan, from the dedicated follower to the curious newcomer, deserves the same opportunity to connect with the music and artist. ConcertHub turns the setlist into a bridge between live performance and fan engagement.

The setlist has always been valuable to some. With ConcertHub, it's available, useful, and actionable by all. Check out our demo video or register your band at the link below.




 
 
 

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